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Over 2.5 million TV Listings Magazines Sold Every Week

The TV Listings sector includes the traditional TV titles and Satellite guides too.  Even with today’s online guides over 2.5 million copies are sold weekly. They offer advertisers an excellent entertainment environment that is responsive too.  Response advertisers should be aware of the Marketplace and Classified sections where you’ll find excellent offers and late space opportunities.  

The variety of circulations offers space at entry level rates and mass market.  Once you’ve established a successful creative offer there are plenty of options to role it out.

Two titles vie with each other for top slot. Bauer’s TV Choice has a circulation of 1,035,403 and readership of 1,074,000. Future Media’s,  What’s on TV is a little behind on circulation with 690,617  but it has an excellent readership per copy giving it readership of 1,362,000.  

Radio Times also has a readership over 1 million and for advertisers targeting an elderly audience over 75% of it’s readership is 55+. Click here for Radio Times profile.

Radio Times July 2023
View Radio Times Readership Profile
TV Listings Facts – 2021PublisherCirculation (Print)ReadershipFrequencyCover Price
Inside SoapHearst70,015175,000Weekly£2.30
Radio TimesImmediate Media461,1641,108,000Weekly£3.50
Total TV GuideBauer78,732144,000Weekly£2.00
TV & Satellite WeekFuture Media77,601126,000Weekly£2.50
TV ChoiceBauer1,035,4031,074,000Weekly£0.65
TV TimesFuture Media126,759415,000Weekly£2.20
What’s On TVFuture Media690,6171,362,000Weekly£0.75
Source: Mediatel/ABC/PAMCo