Fife Country Win ECMOD Award for Best Catalogue

DJH’s client Fife Country Clothing has been recognised with a national direct marketing award. The Fife Country catalogue won in the Men’s Clothing and Accessories category against stiff national competition. The ECMOD awards are the Oscars of the mail order industry and are run by the Direct Commerce Association (DCA).The awards were presented at a prestigious event held on 2nd June at the Hurlingham Club, London.  Awards were presented by Sky News presenter Dermot Murnaghan.

FifeCatalogueMontage

The award recognises the success of Fife Country and agency DJH Advertising in repositioning the brand and redesigning the catalogue.

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Making Off the Page Advertising Work For You

Direct Commerce Magazine Cover March 2016

Read DJH’s latest article on Off the Page advertising published in Direct Commerce Magazine’s March 2016 issue. It covers why you should use off the page advertising as part of your customer recruitment strategy, how you can still take advantage of national press and magazine circulations and how to hone your creative and product offer.

 

Read the full article:

Direct Commerce Article pg1-DJH

 

SuperCharging Multichannel Brand Communications Event

Supercharging Multichannel Brand Communications

17th March, The Waterfront Hotel, Brighton

Direct Commerce Association South Coast

– an inspirational day for DCA members & guests

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Paul Hendrick, DJH Advertising’s Creative Director is presenting at the Direct Commerce Association’s South Coast event in Brighton on 17th March.  The event is titled Supercharging Multichannel Brand Communications and promises to be an inspiring, interactive event exploring how to engage today’s consumers across all channels to market.  It is aimed at direct commerce companies from mail order to online specialists.

Paul will present:  How to add Personality to your Brand & Profit to your bottom line

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New Autumn Catalogue for Park Promotions

Park-Autumn15-CoverPark Promotions newest catalogue has been flying through doors in September.

Featuring a Robin from the Royal Crown Derby collectables on the cover it continues to develop the brand and to extend the range. The Robin Redbreast makes an ideal cover story.  It was voted Britain’s National Bird in a campaign organised by ornithologist David Lindo (aka the “Urban Birder”) with the winner announced live on BBC SPringwatch. A Christmas edition of the catalogue will follow swiftly on to make the most of the gift buying season and will include inserts to give space for extra products.

DJH have designed, produced and printed the catalogues for Park Promotions, using tried and tested home shopping techniques allied to our brand building design.

Direct Commerce Association

Direct Commerce Association Spring Conference

The DCA (Direct Commerce Association) Spring Conference is taking place this Thursday 23rd April at the Queen’s Club, London.

Direct Commerce AssociationThe DCA is the rebranded Catalogue Exchange.  It looks to spread knowledge and understanding of catalogue and ecommerce retailing.  It is a non profit organisation with events and networking key.  Events are lively and entertaining and excellent for keeping abreast of changes in the sector.

DJH are members and as such we will be attending the Spring Conference.  We hope to see you there.  You can find full details here on the new DCA website:

DCA Spring Conference

 

Media Health Check – Don’t miss out on Media Opportunities

DJH Media Health Check, Media Buying, Newspaper Advertising, Media spaceOn doctors orders it is time for a Media Health Check. There are so many media options, but are you using the right ones – newspapers, magazines, colour supplements, tv, inserts, direct mail, radio, online. Get a check up with DJH and make your budget go that little bit further.

DJH offer advertisers a FREE media check-up for  to see that you are taking full advantage of all the advertising oppotunities available. We will look at your target market, what they are reading and watching, your schedule, and timing, evaluate your media planning & buying and check it is as effective as it can be.  We will provide circulation and readership figures. We will look at the options to hit your specific target audience, the rates you are achieving and even response analysis.

What do you need to do?  Just fill in the form below to get the ball rolling.  We’ll call you back and quiz you.