Magazines are having a tough time of it at present. But they can still deliver advertisers a genuinely sizeable audience. And they are beginning to get their online act together. See the top ten actively purchased titles below. Of course one of magazines’ key strengths is in hitting a particular lifestyle interest or niche market. Saga’s readership profile is 89.6% over 55 and there are whole sectors devoted to Gardening, the Country lifestyle or homes and interiors.
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