Your Top Titles to Target a Grey Audience
Here are our top ten tiles for targeting a 55+ age group. These are for audited titles showing there readership profile, so People’s Friend, Yours and My Weekly are at the top.
But there are more options with membership titles in particular like Saga or Nature’s Home. For each consider space and inserts. And there’ll be offers to be had too whether that is late space or volume. Balance magazines tighter, loyal audience versus broader national press audiences that can also reach the grey sector and can be perfect for quickfire response.